What resolution does a website render need?

4K, 3,840 by 2,160 pixels, covers almost every screen use, from websites and listing portals to presentations, and leaves room for square or portrait crops. 8K is worth it for very large screens or heavy cropping.

Can a render be printed larger later?

Only by rendering it again at the larger size, which is straightforward while the scene still exists. An enlarged web image shows its limits in a brochure or on a billboard, so say at the start where the biggest version will be used.

What size is a 4K render?

In pixels, 3,840 by 2,160, about 8.3 megapixels, for the usual UHD 4K, or 4,096 by 2,160 for the cinema standard. In file size it depends on the format: uncompressed, a 4K image holds about 24.9 MB of 8-bit color data, or 49.8 MB at 16-bit, so a layered TIFF or EXR master file is large, while a JPEG for a website is compressed to a small fraction of that.

What is the difference between 4K and 8K renders?

An 8K render, 7,680 by 4,320 pixels, has four times the pixels of a 4K render at 3,840 by 2,160. The difference shows on very large screens, in heavy crops and in big prints read up close; on a laptop or a phone the two look the same, which is why 4K covers most uses.

How do I work out how many pixels a print needs?

Multiply the printed width and height in inches by the pixels per inch. A board 24 by 36 inches at 150 pixels per inch needs 3,600 by 5,400 pixels. For millimeters, divide by 25.4 first. Ask your printer which density they want, because a print viewed from a distance needs far less than a brochure.

How many pixels does a render need for a letter-size or A3 brochure page?

At the usual 300 pixels per inch, a full letter-size page needs about 2,480 by 3,508 pixels and a full A3 page about 3,508 by 4,961. A 4K render, 3,840 by 2,160, fills the width of a letter-size page with room to spare but not the whole page edge to edge; a full-bleed letter-size or A3 page needs a larger render, such as 8K.

What resolution do renders need? 4K, 8K and print, explained

What resolution renderings need for websites, screens, brochures and billboards — when 4K is enough, when 8K is worth it, and what to tell your studio.

Aurum Render · October 2, 2026 · Updated November 2, 2026 · 5 min read

What resolution do renders need? 4K, 8K and print, explained

Resolution is the specification most often left out of a rendering brief, and the one that costs most to fix afterward: an image rendered small cannot be stretched later without losing detail, so a larger version means rendering it again. Here is what each use actually needs.

Screens: 4K is usually enough

A 4K image is 3,840 × 2,160 pixels. That covers almost every screen use: websites, social media, listing portals, presentations and most sales center screens. It also leaves room to crop a square or portrait version for social media without the result looking soft.

Size	Pixels	Megapixels	Largest print at 300 pixels per inch
4K (UHD)	3,840 × 2,160	8.3 MP	32.5 × 18.3 cm (12.8 × 7.2 in)
4K (cinema, DCI)	4,096 × 2,160	8.8 MP	34.7 × 18.3 cm (13.7 × 7.2 in)
8K (UHD)	7,680 × 4,320	33.2 MP	65.0 × 36.6 cm (25.6 × 14.4 in)

Televisions, streaming and YouTube use 3,840 × 2,160 as “4K”; the slightly wider 4,096 × 2,160 is the digital cinema standard (Wikipedia). For renders, “4K” almost always means 3,840 × 2,160, the same 16:9 shape as most screens.

3D exterior rendering of two dark-clad gabled homes with timber-lined gables and balconies above a waterfront lawn, with a jetty and two moored boats

4K vs 8K: when 8K is worth it

An 8K image is 7,680 × 4,320 pixels — four times the pixels of 4K. It earns its cost when:

the image will run on a very large screen, or a video wall in a sales center or a lobby;
you expect to crop heavily — several social and print crops from one frame;
the image is a long-term asset, such as the hero view of a development that will be used for years, where 8K keeps your options open.

For a planning submission or a single web image, 8K is rarely necessary.

Aerial 3D rendering of single-story villa units with terracotta roofs around a shared driveway

Print: think in pixels per inch at the printed size

For printing that is read up close — brochures, sales packs, magazines — the usual rule is about 300 pixels per inch at the printed size. A full-page brochure image needs roughly 2,500 × 3,500 pixels; a double-page spread about twice that width. A 4K render prints at about 13 × 7 inches at that density — enough for a full-width image on a brochure page. A full-bleed page, a spread or a cover is where 8K, at about 26 × 14 inches, starts to matter.

3D interior rendering of a kitchen with a travertine-look island, dark wood cabinetry and an open living area beyond

Billboards: distance changes everything

Large-format prints are viewed from a distance, so they are produced at far lower pixel densities than a brochure — the right figure depends on the size and the viewing distance, and your printer will specify it. What matters more is the aspect ratio: a long, low site billboard needs a wide composition planned at the camera stage, not a standard frame cropped into a strip.

3D streetscape rendering of four two-story homes at dusk, with lit windows and porch lights and a golden sky behind the trees

Work out the pixels for your print

Enter the printed size and the pixel density, and this shows the pixels the render needs and whether 4K or 8K covers it.

Print size

Units

Width

Height

Pixels per inch at that size

300 suits print read up close. For a billboard or a large board, use your printer's figure.

Give the studio those pixels and the shape of the print before the camera is set, so the composition is planned for it rather than cropped later.

Film

Architectural film is delivered at 4K for most uses, and at 8K where it will be shown on large screens or needs to hold up to cropping. Frame rate matters too: 30 frames per second is standard for most film, and 60 gives smoother movement on screens that support it. Our films are delivered at 4K or 8K, at 30 or 60 frames per second.

Formats to ask for

Print: high-quality TIFF or PNG, at the full rendered size.
Web and social: JPEGs sized for each platform, plus square and portrait crops.
Your own adjustments: layered files, so your designer can adjust a sky or a figure without coming back to the studio.

What to put in your brief

List every place the image will be used — website, brochure, billboard, sales center screen, social media — and the largest size it will ever be shown. The studio can then choose the camera, aspect ratio and resolution once, instead of re-rendering later. Our guide to briefing a rendering studio covers the rest of what to send, and every still we make is delivered at 4K or 8K, or at print resolution — see our services.

Get a fixed quote

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