Industrial Park
- Project type
- Industrial development
- Services
- Aerial & master plan
The problem
A development sold unit by unit has to read as one place from the air and as a set of individual, usable premises up close — in a single frame.
Our approach
The camera is high enough to take in the whole site, the access road and the landscape it sits in, but low enough that the roller doors, the office frontages and the parking still read at human scale.
Look closely
The pickup trucks and cars in the forecourt, and the people standing at the office doors, are placed at true scale. They tell a buyer how big a unit really is faster than any dimension on a plan.
